CHEAP2SHOP SDN. BHD.

Cheap2Shop currently operates 14 shops within Klang Valley, Penang, Kedah, Melaka and Selangor.

‘As a result of market demand, SWC Enterprise Sdn. Bhd. established the Cheap2Shop chain in 2018, specializing in groceries and daily necessities. Cheap2Shop is a RM2plus concept retailer. It is an additional business model created by SWC Enterprise Sdn. Bhd. for increasing the company’s growth. With the growth of Cheap2Shop (2018: 3 outlets, 2019: 3 outlets, 2020: 5 outlets) SWC Enterprise Sdn. Bhd. incorporated Cheap2Shop Sdn. Bhd. and converted the business into a new entity. During the year (2021): Cheap2shop Sdn. Bhd. successfully opened 3 new outlets even though the market was facing Covid-19 challenges. Currently, Cheap2Shop operates 14 outlets located at Penang, Kedah, Selangor, KL and Melaka.

Cheap2Shop’s target market is medium-lower income surrounding its strategically positioned outlets. Products sold include household good (toys, baby’s products, F&B, kitchen utensil, gardening, plasticware), items for school use (stationery and books), for office use (office equipment such as staple, puncher, calculator, fastener) or for factory use (face mask). Customers choose Cheap2Shop Sdn Bhd for its variety of products at a low price, which includes local and imported goods.